AI for your role

AI for Startup Founders

Do the work of a whole team, and spend your time on the calls only a founder can make.

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The shift

How AI is changing the Startup Founder role

In 2026, AI is the closest thing a founder has to a co-founder and a small team at once. It drafts the code, writes the marketing, researches the market, and handles the routine support that used to require hiring. What it can't do is choose what to build, earn a customer's trust, make the hard call under uncertainty, or supply the will to keep going — and that's exactly where a founder's time should go.

What AI can take off your plate

  • Drafting landing pages, emails, and marketing copy
  • Prototyping features and writing boilerplate code
  • Producing first-draft investor updates and decks
  • Researching markets, competitors, and customers
  • Handling routine customer support and FAQs

What stays distinctly human

  • Choosing what to build and what to ignore
  • Earning customer trust and telling a real story
  • Making high-stakes decisions under deep uncertainty
  • Recruiting and inspiring the first believers
  • The resilience to keep going when it's hard
Tools

Five AI tools for Startup Founders

ChatGPT
A founder's swiss-army knife: draft copy, debug code, model a pricing scenario, or prep an investor update in one place.
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Claude
Strong for reasoning through strategy, reviewing a contract, or turning messy customer notes into a clear product decision.
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Lovable
Describe the app you want and it builds a working prototype, so a non-technical founder can ship an MVP without an engineer.
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Perplexity
Cited research on your market, competitors, and customers — fast, with sources you can actually check.
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Gamma
Generates polished pitch decks and one-pagers from a prompt, so a fundraise or sales deck takes an hour, not a week.
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Prompts

Five prompts to try today

Paste these into Claude or ChatGPT and replace the bracketed parts with your own details.

1. Pressure-test my idea
Here's my startup idea: [describe]. Play a skeptical investor and a skeptical customer. Give the strongest objection from each and what I'd need to prove to overcome it.
2. Draft a landing page
Write landing-page copy for [product] aimed at [audience]: a headline, subhead, 3 benefit sections, social-proof placeholders, and a call to action. Concrete and jargon-free.
3. Build a lean financial model
Help me build a simple monthly model for [business]. Assume [key assumptions] and lay out revenue, costs, burn, and runway, plus the 3 assumptions that most change the outcome.
4. Turn customer calls into a roadmap
Here are notes from customer conversations: [paste]. Identify the top recurring pains and requests, rank them by frequency and urgency, and suggest what to build next.
5. Write an investor update
Draft a monthly investor update from these facts: [metrics, wins, challenges, asks]. Honest and concise, lead with the numbers, end with specific ways investors can help.
The playbook

Every AI play for Startup Founders

Your full AI playbook for your role — updated every week. Tap any card for a step-by-step walkthrough and examples.

✦  New AI plays are added every week — and go straight to subscribers in their morning brief. Skip the scrolling and get yours delivered free. Get my free brief →
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A day in your inbox

This is the kind of brief a Startup Founder gets, every weekday morning.
Monday morning
✦ Personalized for: Startup Founder
Leadership PlaybookBoard and investor updates
Draft the board update in an hour, not a weekend

Board updates take a full weekend because you start from a blank page. Start from your own raw notes instead. Feed Claude the numbers and the context. Get a clean first draft back.

Claude  FREE  writes and reasons over long text you paste in

Dump the raw material

Paste your metrics, wins, misses, and open questions. No formatting needed.

Here are this month's raw notes for my board update: [paste metrics, wins, misses, hires, cash position, open questions]. Turn this into a board update with these sections: TL;DR (3 lines), Metrics vs plan, What went well, What did not, Where I need the board's help. Plain language. No hype.
Pressure-test it

Make it find the holes before your board does.

Read this draft as a skeptical board member. List the 5 questions they will ask that this update does not answer.
Add the asks

Every good update ends with specific requests.

Based on the open questions, write 3 specific asks for the board: an intro, a decision, and a piece of advice. One sentence each.

You walk in with a tight update and a clear list of what you need from the room.

Your role, all in one place
  
Tools, prompts & tricks
Your full library, one tap away.
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Your playbook
Every entry, building each week.
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How AI is changing your role
Where your work is heading.
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